I know I am biased but my recent experience of Facebook ads have just been getting better and better and better. Below is a sample from my “more ads” page which shows a random selection of ads being shown to me recently.
For those of you who don’t know me internet marketing is my chosen career and my passion so it’s just awesome to get a list of cool interactive marketing jobs and agencies in front of me. On top of this I am getting ads from a local rowing club and a bunch of moveon.org ads.
Anyway my main thought on this is that marketers are going to be early adopters of new marketing products but if I can have this relevant and high quality set of ads it’s possible for that to happen for anyone on facebook so come on marketers, prove your worth and get more great products and services promoted on the facebook site to the right people. The tools are there to use so give it a go!
Great article, it's good to see people being so creative with their advertising on Facbook.
Posted by: Advertising Agency | June 23, 2010 at 04:51 AM
Variety has to be the spice of life though. As a practitioner / pioneer / advocate of the lots-of-little approach, I agree the targeting allows much stronger associations to be made between advertiser and consumer, but there remains at very least some scope for the publisher to intervene and generate a far greater experience by limiting the number of same-vertical ads any one user gets.
Any thoughts on how and if that might be introduced? Perhaps through some degree of quality scoring it happens naturally?
Posted by: Richard Ireland | November 02, 2009 at 04:53 AM
ouch.. this has happened to me before. not good.
Posted by: Phil p | July 17, 2009 at 11:17 PM