Website gzip compression – making your site faster for Google site performance and SEO

With Google’s upcoming site speed ranking factor, I’ve been looking at every way to make my sites faster. One of the biggest wins has been enabling gzip compression. This compresses your HTML, CSS, and JavaScript before sending it to the browser, reducing file sizes by 60-80%. The implementation is straightforward if you have access to your server configuration. I’ll walk through how I did it and the impact it had.