The above shows referred traffic from facebook to my cocktail site. It is pretty clear where I installed the social plugins, most specifically the comment box. Facebook is now my #1 non search engine traffic referrer and is very close to bing and yahoo (which are about equal) as sources of traffic. By the middle of next year I expect facebook to be the #2 referrer of traffic to my site which is super exciting considering I have not optimized the integration for traffic at all yet 🙂
Below is a great example of a discussion thread on a the flaming lamborghini cocktail recipe on my site 🙂
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